Anybody looking for a web designer is spoilt for choice. Type in web design in Google and you will come up with millions of websites offering web design around the world. The web design industry is indeed extremely competitive. So how do we go about choosing a web design company that offers websites that are not only well designed but equally important, a website that ranks well on major search engines?
A lot has been written on web design that sell products and services but relatively few web designers know how or are even bothered about developing websites with the basic elements required to give your website a head start on search engines.
Here are a few important web design tips that will set your website apart when it comes to ranking on search engines and selling your products and services.
1. Every web design should include the famous tags. There is no excuse for not including these in a web design from the outset. No matter what they say, tags have their say in the way search engines look at your website and no web design is complete without carefully chosen tags.
There are 3 important tags namely the Title tag, Description tag and the keywords tag. Each web page should have its own set of tags. What are these tags? These are words and phrases that are embedded in the HTML of the website and very easy to include in your web design.
Let us look at each of these tags.
2. The Title tag is an important part of web design for search engine optimisation. This tag is likely to be picked up by search engines and displayed as a result header when a visitor finds your website on a search engine. This tag also appears as the title that in the blue strip at the top of your browser.
A good web design will contain a short Title tag that includes the keywords you think visitors will use to find your site.
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